Question 2 – Task 1

Question 2.1:

https://infograph.venngage.com/edit/adb14dbb-4304-4a4e-9af4-b8452db3398f

Question 2.2

A digital footprint is a trail left by an entity’s interactions in a digital environment; including their usage of TV, mobile phone, internet and world wide web, mobile web and other devices and sensors. Digital footprints provide data on what an entity has performed in the digital environment; and are valuable in assisting behavioural targeting, personalisation, targeted marketing, digital reputation, and other social media or social graphing services. (Vivint, 2019)

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